For my project, I aim to design a mobile application, targeting individuals from the ages of 16-24 (primarily students), to promote healthier habits and raise awareness on the effects of frequent alcohol consumption. I would like the app to combine educational content, self-monitoring tools, and personalized interventions to support users in understanding and reducing their alcohol intake. For the project, I aim to draw from the principles of design thinking - to ensure that the target audience resonate with the design, I aim to use an iterative, user-centred approach to developing/designing the app. Research on public perceptions and the cultural context of drinking will provide a foundation for understanding youth behaviors and barriers to change.

As this is a very sensitive topic, ethical considerations are vital to take into account. Because of this, I will initially focus on alcohol, as the involvement of substances can lead to further ethical complications. Evaluations will prioritize ethically compliant methods, such as anonymised user feedback or simulated scenarios. This project seeks to design a practical and engaging tool for reducing alcohol consumption, grounded in evidence-based strategies and an empathetic understanding of young adults' social and psychological needs.