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Formula One Companion App: Using a Mobile Application to Improve Accessibility and Understanding of Formula One


Seynab Abdirahman

26/09/2024

Supervised by Fernando Alva Manchego; Moderated by Irena Spasic

The complicated nature of Formula 1 (F1) presents a significant barrier to new and potential fans, making it challenging for them to access and engage fully with the sport. Despite efforts by Liberty Media, including the popular Netflix series "Drive to Survive", the intricate technical details, complex rules and strategic components of F1 make it challenging for new viewers to understand. This complexity often leads to a fragmented and less satisfying experience, highlighting the need for a more effective approach to simplify access to the sport. To address this issue, a survey was conducted to understand the specific needs and preferences of new F1 fans. Based on the survey results and a literature review, a mobile app was developed to simplify the complexity of F1 by providing real-time explanations of strategies, rules and keywords. An evaluation of the app demonstrated that it significantly improved users' understanding and engagement during races, achieving the main goal of making F1 more accessible for new fans.


Final Report (26/09/2024) [Zip Archive]

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