Beacons (or iBeacons as Apple have branded them) are an upcoming and exciting new technology with promising application in the retail sectors. I want to look into the opportunities for beacon technology in an entertainment industry context; with particular emphasis on event arenas, festivals and theme parks where vast amounts of smart phone users are present.
Some examples of functionality I wish to explore are: - Interactive maps with friend locations - Location based advertising - Efficient ticket admission - Acquisition of user data - Live queue times
I aim to create several Android prototype mobile applications incorporating beacon technology, each with varying uses and functionalities to aid the investigation.